ACI Limited and Unnayan Shahojogy Team (UST), a NGO, signed a memorandum of understanding (MoU) in the city on Monday to ensure safe motherhood of underprivileged rural women in the country.
ACI Consumer Brands Executive Director Syed Alamgir and UST Executive Director Shah Md Anowar Kamal signed the agreement on behalf of their respective organisations, said a press release. ACI Limited Marketing Manager Farzana Hossain and UST Project Manager Md Sayedur Rahman were also present.
Under the MoU, Freedom Popular - a sanitary napkin brand from the house of ACI Consumer Brands Limited and UST will collaborate and conduct rural door to door visits, court yard meetings, school sessions, mothers groups meeting, adolescent group meeting and video show displays to raise awareness in connection with reproductive health and hygiene related issues, which will ensure safe motherhood.