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Wednesday, May 25, 2016, Jaistha 11, 1423 BS, Shaban 17, 1437 Hijri

Angry Birds soars to top of US box office
Published :Wednesday, 25 May, 2016,  Time : 12:00 AM  View Count : 18

The Angry Birds Movie has knocked Captain America off the top spot of the North American box office chart in its first week of release.
The film, based on the video game, made $39m (£27m) at the weekend, pushing the Disney Marvel caper into second place in its fourth week with $33.1m (£23m).
The Angry Birds Movie has been adapted from the game made by Rovio Animation at a cost of $73m (£50m) and has already done well internationally, raking in $150m (£104m) worldwide, according to its distributors Sony.
It is set on an island populated by happy, flightless birds except for angry bird Red, voiced by Sudeikis, speedy Chuck, Gad's character, and Bomb, voiced by McBride.
The film has received mixed reviews but as a family-friendly feature, it is expected to do well over the coming Memorial Weekend holiday, said market analyst Paul Dergarabedian.
"Families are always looking for out-of-the-home content," said Mr Dergarabedian, adding that this is the latest in a string of successful PG-rated films including The Jungle Book and Zootopia.
"PG is the hot new rating now. There used to be a stigma that younger teens wouldn't be interested. The numbers prove that when you go after the broadest base possible, you can be highly successful."    ?BBC

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