Savour your Victory Day in style
Victory Day, the 16th December of every has been a day of festivity ever since Bangladesh achieved its victory in 1971 liberation war after sacrificing a lot. The Bangladesh established itself as a proud country in World's map by doing so. So everyone wants to celebrate this day in unique way because it is the celebration day for all in Bangladesh regardless of religion, cast and creed. But the last year saw a muted celebration due to the surge of Covid-19, a deadly virus that literally created a mayhem around the world. Since this year, the infection rate reduced to some extent, the expectation of celebration this day in style in sky high.
To cater to the growing demand, prominent fashion brands have been bringing out collections themed in red and green, and in the last few years, sales surrounding the day have consistently been high, industry insiders said.
"In terms of sales, Victory Day is one of the biggest events," said Soumik Das, CEO of popular brand Rang Bangladesh.
While even the most fashionable labels have kept their offerings to a minimum, smaller boutiques have skipped the occasion altogether.
Khalid Mahmood Khan, one of the founders of Kay Kraft, said in previous years, a bulk of Victory Day merchandise were bought by institutions organising programmes to mark the day.Rang Bangladesh
Rang Bangladesh in celebration of the golden jubilee of victory December has brought up wide range of collections. The month is unique and a pride of Bengalis. An occasion to rise to the glory of victory. This occasion is very special. 2021 is the golden jubilee of the victory of Bangladesh.
Rang Bangladesh, one of the top houses in the domestic fashion industry of Bangladesh, has brought up different collections to beautify the golden jubilee of the victory. The triumph and geometric design theme has been on the cloth canvas. The main colors are red, white, bottle green and olive and the auxiliary colors are orange, sea green and maroon. All the content has been created under my Bangladesh subbrand in the hope of highlighting positive Bangladesh at home and abroad. The collection of children has also become interesting as not only adults but also children are given equal importance in every occasion. There are similar matching clothes for everyone in the family. So this time parents, mother-daughter, father-son and even the whole family will be able to celebrate the golden jubilee of Victory Day by wearing the same themed clothes. The design of the garments has been enhanced by the use of various value added media. These include screen prints, book prints, embroidery, hand work, dry etc. The collection contains: Girls clothing: Sari, Three-Piece, Single Shirt, Kurti, Shawl, Waist, Orna, Bowz, Bowz Piece, Unstitched Three-Piece. Boys' clothing: Punjabi, Katua, Shirt, T-shirt, waist, sash. Children's clothing: Sari, three-piece, single shirt, frock, skirt, Punjabi, shirt, T-shirt and couple and family dress. There are also collections of mugs, various designs of jewelry.
Like other fashion houses Kay Kraft also has special plan to mark the 50th year of Victory Day. The are here with different types of souvenir, gift items besides the dresses. As motif caliography, flag, map were used in the Victory Day collections. Keeping the time, weather and other factors in mind, the fashion house concentrated on giving you comfort, which means, they are trying to make a comfortable dress for you. So cotton, silk, linen, georgett clothing were picked up. As colour, its colouful with forest green, pale green, chili green, vivid green and red being used. There are wide range of collections male, female and children. So get ready with Kay Kraft to savour your Victory Day in immaculate way.