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IPDC unveils new logo for Joyee

Published : Wednesday, 28 August, 2024 at 12:00 AM  Count : 192
Business Desk
IPDC Finance has unveiled a new logo for 'Joyee,' the business loan service platform of IPDC designed specifically for women entrepreneurs. The new logo is a symbol of confidence, creativity, and determination of the women entrepreneurs of the country, says a press release. 

'Joyee' by IPDC is primarily a business loan service platform aimed at turning the business dreams of women entrepreneurs into reality. It also serves as a medium for enhancing their skills and providing business advice. 

Launched in 2018, 'Joyee' operates through four key pillars: Access to Finance, Access to Market, Access to Business Support, and Access to Capacity Development. Recently, IPDC inaugurated a specialized sub-branch named 'Joyee 360' in Mirpur, Dhaka, further expanding the platform's reach and impact.

Rizwan Dawood Shams, Managing Director of IPDC Finance Limited, stated, "This new logo of 'Joyee' symbolizes our dedication to the women entrepreneurs of Bangladesh. We are committed to helping women overcome financial barriers and succeed as entrepreneurs."

With the launch of the new logo, IPDC continues its ongoing efforts to create a more inclusive financial environment, ensuring that women entrepreneurs receive the necessary support to thrive and succeed.



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