NRBC Bank PLC has officially launched its comprehensive month-long "Triple One Campaign 2026," a strategic initiative designed to enhance customer engagement, accelerate deposit mobilization, and expand the Bank's credit card portfolio.
Operating under the unifying theme "One Employee, One Scheme, One Card �" Together We Build Our Bank," the month-long campaign was formally inaugurated on Sunday at the Bank's Head Office by Dr Md Touhidul Alam Khan, Managing Director and CEO, says a press release.
The inauguration ceremony was attendant by Mohammad Abdul Qaium Khan, Deputy Managing Director and Chief Operating Officer (COO); Md Shaheen Howlader, Deputy Managing Director and Chief Business Officer (CBO); Tanushree Mitra, Head of Credit Risk Management Division (CRMD); and Faisal Ahmed, Chief Human Resource Officer (CHRO), alongside other senior executives. The head of branch and sub-Branches from across the country joined the event virtually via the Zoom platform, ensuring nationwide coordination and commitment.
Md Shaheen Howlader, Deputy Managing Director and Chief Business Officer (CBO), provided a comprehensive overview of the campaign's strategic objectives, implementation roadmap, and performance metrics during the inauguration. The campaign is expected to reinforce NRBC Bank's positioning as a dynamic, customer-focused, and sustainable financial institution committed to delivering superior value to its stakeholders and contributing meaningfully to Bangladesh's financial ecosystem.