Turaag Active, an activewear brand of Urmi Group, marked its fourth anniversary on Wednesday and extended its 40pc discount on all products by three days. The offer now runs until 11:59pm on 14 November.
The brand marked the occasion with a cake-cutting ceremony at its head office in Gulshan, Dhaka.
The 'Birthday Week Sale' began on 1 November and was originally due to end on 11 November. Turaag Active said it extended the sale in response to strong customer demand, says a press release.
Urmi Group Director Faiaz Rahman, Turaag Active Chief Operating Officer Mohammad Nayeem Akhter and Wave Riders Limited Chief Operating Officer for Operations and Sourcing Ahmmad Mansur Rauf attended the ceremony, along with other senior officials from Turaag Active and Urmi Group.
Turaag Active launched on 11 November, 2022, as an online-only brand with the aim of making sports and fitness apparel part of everyday life.
It now operates five outlets. In Dhaka, these are at Bashundhara City Shopping Complex, Jamuna Future Park and Adabor Ring Road. The other two are at Almas Point in Narayanganj and Sanmar Ocean City in Chattogram.
The brand also has a shop-in-shop presence at all Unimart outlets and at Starbase in Mirpur DOHS. It delivers nationwide through its website.
The anniversary offer is available at all five Turaag Active outlets and online at www.turaag.com.