Haier officially opened its first flagship store featuring the Group's brand-new Visual Identity (VI) system in Gulshan 1, Dhaka recently, Bangladesh, marking a key step for its brand upgrading and market expansion in Bangladesh.
The new flagship store showcases Haier's full range of home appliances, including refrigerators, freezers, washing machines, air conditioners and televisions, providing local consumers with a one-stop smart home experience, says a press release.
During the grand opening, Haier launched three high-end new products in line with its product series: the "Gravity AI Series Fabric Finish Air Conditioner", "Triple-Tub Washer-Dryer Combo", and "100-inch QD-Mini LED 4K TV". All these innovative products are tailored to local consumer demands, further enriching Haier's high-end product portfolio in Bangladesh.
As part of our launch event gift, Haier announced that all users-both old and new (who purchased Air-conditioner after 01 January 2024)-will now enjoy a 5-years comprehensive warranty on their Haier air-conditioners. This is the new era of zero labor free warranty policy which Haier Bangladesh introduces recently.
Rooted in localized development, Haier Bangladesh will continue to innovate products and provide high-quality services and bring a more intelligent and superior living experience to the users in Bangladesh.
