Shajgoj expands into jewellery, accessories

Bangladesh’s leading beauty and personal care platform, Shajgoj, has expanded beyond beauty with the launch of its new Jewellery& Accessories category. 

The new collection is designed to make Shajgoj a one-stop destination for gifting and personal style, with options for different occasions and budgets. The collection is now available exclusively online at shop.shajgoj.com

The launch follows the success of Shajgoj’s pearl jewellery pilot introduced last year, which received a strong response from customers. Building on that momentum, Shajgoj has now expanded the offering into a wider collection featuring fine pearls, trend-led fashion jewellery and everyday accessories.

The new category brings together pieces for everything from special occasions to everyday styling. Customers can choose from pearl sets such as The Royal Pearl and Opera, along with butterfly and heart studs, jhumkas, chandelier earrings, rings and bangles. The collection also includes everyday accessories such as hair clips, scrunchies and nail art stickers.